Nail techs
Loyalty for nail techs
Most clients rebook on feel, not a schedule. A stamp card gives them a reason to come back to you and not the studio down the road, and it runs off your phone whether you're in a salon, a chair you rent, or your front room.
The Scoop Company
Hi, Winston
3 more until a free file and polish.
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What's different about a nail studio
Four things that make this trade its own problem, and what the product does about each.
You're on Instagram, not on Booksy
Booking software is built for salons with a front desk. You take DMs and run your own diary, so now there's a booking link for your bio: clients pick a free time, it fills your diary itself, and the same flow offers them a card. No front desk, no separate app.
A set lasts three weeks, so timing is everything
Infills run on a rhythm. Regulars learns each client's gap and quietly nudges the ones going quiet, so an empty Tuesday gets filled before it happens.
The occasions are the whole game
Weddings, Christmas, a bank holiday, prom season. We draft you a 'book in before the rush' message a couple of weeks out, ready to send.
One place, one price, no bolt-ons
Bookings, the stamp card, review requests and win-backs are the same tool at one flat price, not a booking app here and a loyalty app there. A client books, gets stamped, and hears from you again, all off your phone.
Where we'd start you
Sensible defaults for nail techs. The stamps and the reward are one field each to change; win-back tunes itself to each regular.
- Stamps on a card
- 6
- The reward
- a free file and polish
- Win-back
- Tuned to each regular's rhythm
Six sets before a freebie is real loyalty at £30+ a visit. Four weeks is genuinely overdue for a fortnightly-to-monthly client.
Questions from nail techs
I don't have a salon, just a chair I rent
That's exactly who this is for. It runs off your phone, clients scan a QR or you find them by name. No till, no front desk needed.
Can I run it alongside Booksy or Fresha?
Yes. Keep them if you like, the loyalty sits alongside and doesn't touch your bookings. Or drop them: Regulars has its own booking link for your bio, so bookings, loyalty, reviews and win-backs become one thing at one price.
How does the booking link work?
You set your services and hours once. Clients open the link from your bio, pick a free time, and it blocks that slot itself, no diary to manage. In the same few taps it offers them your card, so a new booking becomes a regular.
Worth reading next
Win-back emails: the highest-ROI loyalty automation
One email to people who have stopped coming in beats almost anything else you can automate. What to say, when to send it, and what to offer.
Setting up a loyalty program in under 5 minutes
A practical checklist for getting a loyalty scheme live before the lunch rush, with the three decisions that matter and the ones you can defer.
The one-screen loyalty dashboard every shop owner needs
Most loyalty dashboards drown owners in metrics nobody acts on. Here are the six numbers that change a decision, and the ones to ignore.
Try it in your nail studio
30 days free with everything on, then £59.99 a month. Unlimited customers, cancel from one button.