Lash & brow techs
Loyalty for lash and brow techs
Lash clients are the most loyal in beauty, if they come back on time. A card that rewards the refill and reminds the ones drifting is the difference between a full book and gaps.
The Scoop Company
Hi, Winston
3 more until a free brow tidy.
2 of 5
Enter the code from the counter
What's different about a lash studio
Four things that make this trade its own problem, and what the product does about each.
The refill window is the whole business
Miss the two-to-three week refill and you lose a set to a full new appointment, or to someone else. Regulars nudges each client as their window comes up, in your voice, not a generic blast.
You're solo, so there's no front desk to run a scheme
No till, no software to learn. A QR on the mirror stamps the card; you get the client list, the reminders and the reviews without changing how you work.
One five-star review is worth a week of posting
After a first set, Regulars asks for a Google review in one tap, only from clients who've actually engaged. It never screens for happy ones first, so your rating stays real.
Where we'd start you
Sensible defaults for lash & brow techs. The stamps and the reward are one field each to change; win-back tunes itself to each regular.
- Stamps on a card
- 5
- The reward
- a free brow tidy
- Win-back
- Tuned to each regular's rhythm
Five refills is a season of loyalty. Three weeks past a refill is a client you're about to lose, so that's when the nudge lands.
Questions from lash & brow techs
Does it send the refill reminders itself?
Yes. It learns each client's own gap between visits and nudges the ones who are overdue, and stops the moment they rebook.
Will it put my name on it, not yours?
The card is white-labelled: your colours, your name, no mention of us. The client's relationship is with you.
Worth reading next
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Setting up a loyalty program in under 5 minutes
A practical checklist for getting a loyalty scheme live before the lunch rush, with the three decisions that matter and the ones you can defer.
The one-screen loyalty dashboard every shop owner needs
Most loyalty dashboards drown owners in metrics nobody acts on. Here are the six numbers that change a decision, and the ones to ignore.
Try it in your lash studio
30 days free with everything on, then £59.99 a month. Unlimited customers, cancel from one button.